Wednesday, October 28, 2009

Session-3 It’s all about Credibility

The third session was an example of Doing-And-Learning. SKG sir started with reading some phrases and asking us to repeat them in the same tone. While we were still puzzled about what it meant, sir told us that he would be dictate a passage and we needed to write it. Sir would stop if we would interrupt using the phrases he made us repeat.
The task looked simple until he started the dictation. We stopped him three-four times and ended up writing the way we understood (I thought I wrote it correctly). He then asked one of the participants to read out what he had written but he could not complete. He then played a clip which was about the similar dictation and the writer had asked the speaker to stop numerous times in a variety of ways. Next we were divided in the pairs to learn it ourselves. It took us a great effort to write it correctly and still we made various mistakes.
Well, the intention of the exercise was simple: Show us that we do not ask questions even if we do not understand. Is it not ironical that we aspire for top career in a sector very vital to the Indian Economic development? When we do not have knack of going in-depth of an issue, we just cannot analyze and solve the problems we face. It was indeed and eye-opener for me. In fact I have learnt two important lessons for personal development. First is about challenging the frame and second is about clearing the doubts.
We were shown a video of an insurance seminar where a speaker was motivating the Agents. The intention was not about following or copying the speaker. We needed to observe the pattern in which he speaks. I had made some of the observations for the speaker which I am noting down.
1.       The speaker was introduced with a long list of achievements which established his Initial Credibility.
2.       The speaker (Mr. Santosh Nair) then took his time to adjust and deliberately delayed speaking by having a glass of water and adjusting the mike. This was meant to increase the anticipation in the audience.
3.       He started very energetically with walking the whole podium several times. He then engaged the crowd by making them shout “Good Morning”.
4.       He narrated his own experience of salesmanship describing the hardships he had faced. Whereby, he builds his own credibility and at the same time he gained sympathy.
5.       He kept enhance his credibility by giving example of successful persons he has been tracking, books he reads & so on.
6.       He then went on to raise an Emotional Appeal by reminding about their dreams and desires.
As SKG sir rightly said that it may not be necessary for us to agree with his content but his method of speaking and presentation of content was indeed commendable.
In the theory part my group presented the Presentation on Process of Persuasion. We showed videos from Movies like Men of Honour, Flight of the Pheonix and JFK. We also played a sound clip of an excerpt from a famous speech “I have a dream!” by Martin Luther King.



Note: All the Views, Interpretations, Descriptions and Depictions in the blog are entirely from Author's View-point. Differences in terms of Actuality, Accuracy and Point of View may exist depending upon the person-to-person.

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